If you want customers to leave a review on your Google Business Profile, you do not need to make them search for your business, open Google Maps, find the right listing, and then figure out where to leave feedback.
Google provides a direct review link that takes customers to the review form for your business. You can share that link in emails, messages, receipts, customer-support conversations, or anywhere else you communicate with customers. Google also lets businesses generate a QR code for the same purpose. You can also use a free google reviews widget to display your existing Google reviews on your website and make them more visible to visitors.
The process is straightforward, but Google’s Business Profile interface has changed over time, so the exact buttons you see may vary slightly. Here’s the current way to find and use your review link.
How to Get Your Google Review Link
The easiest method is through your Google Business Profile on a computer.
- Sign in to the Google account that manages your Business Profile.
- Open your business profile on Google Search or Google Maps.
- Select Read reviews.
- Choose Get more reviews.
- Google will display options for sharing your review request.
- Select Copy to copy your review link.
Google’s current help documentation confirms that the review link can be accessed through Read reviews → Get more reviews. From there, you can copy the link or share it using Google’s available sharing options.
If you manage multiple businesses, make sure you’ve selected the correct Business Profile before copying the link. Otherwise, you could end up sending customers to the review form for a different location.
Can you get the Google review link from your phone?
You can share a review link from your Business Profile, but there is an important distinction when it comes to the QR code.
Google currently states that review QR codes can only be generated from a computer browser, not from mobile devices. The review link itself can still be shared through Google’s available options, including email, WhatsApp, and Facebook.
So if you’re trying to create a QR code and cannot find the option in the Google Maps mobile app, switch to a desktop browser.
How to Create a Google Review QR Code
A QR code can be useful when customers are physically interacting with your business. Instead of typing a URL, they can scan the code with their phone and go directly to the review form.
To generate one:
- Open your Google Business Profile on a computer.
- Select Read reviews.
- Click Get more reviews.
- Find the QR code displayed with your review-sharing options.
- Right-click the QR code and choose Save image as.
Google specifically recommends using review links or QR codes in places such as receipts, thank-you emails, chat interactions, and physical locations.
For example, a restaurant could place the QR code on a receipt, while a service business might include it on a post-service card. The important part is timing: asking for feedback shortly after a genuine customer interaction makes more sense than putting a review request somewhere customers are unlikely to notice.
What Should You Say When Asking for a Google Review?
You don’t need a complicated message. A straightforward request is usually better because the customer immediately understands what you’re asking.
For example:
Thanks for choosing us. If you have a moment, we’d appreciate an honest review of your experience on Google: [Google review link]
For a follow-up after a service, you could make it more specific:
Thanks for visiting us today. We’d love to hear how your experience went. You can share your honest feedback on Google here: [Google review link]
The important word is honest. You are asking customers to share their actual experience, not telling them what rating or wording to use.
Google says reviews must reflect a genuine experience. Businesses cannot offer incentives such as free or discounted products or services in exchange for reviews, nor can they incentivize customers to change or remove reviews. Google considers this fake engagement and prohibits it.
Where Should You Share Your Google Review Link?
Getting the link is only half the job. The more useful question is where to put it so customers actually have a convenient opportunity to leave feedback.
You can include the link in:
- Post-purchase or thank-you emails
- Digital receipts
- Follow-up messages after a service
- Customer-support conversations
- Appointment follow-ups
- WhatsApp messages
- Printed receipts or cards
- In-store signage through a QR code
- Feedback or follow-up workflows
The best placement depends on how customers interact with your business. A dentist may send the link after an appointment, while an ecommerce company might include it in a post-purchase email. A hotel or restaurant could use a QR code at checkout.
The goal isn’t to send the link to as many people as possible. It’s to make leaving an honest review easy at a point when the customer’s experience is still relevant.
What If You Can’t Find the “Get More Reviews” Option?
If the option isn’t immediately visible, first make sure you’re viewing the Business Profile associated with the correct Google account.
The interface can also differ depending on whether you’re accessing the profile through Google Search, Google Maps, or a mobile device. Google’s current instructions use Read reviews → Get more reviews as the route to the review-sharing options.
If you’re specifically trying to generate a QR code, use a desktop browser because Google currently limits QR-code generation to computers.
It’s also worth remembering that a review request link and a link to an existing review are not the same thing.
How to Get a Link to a Specific Google Review
If you want to share a customer’s existing review—for example, as a testimonial—you can generate a direct link to that individual review.
Google’s current instructions are:
- Open Google Maps.
- Search for your business.
- Open the Reviews section.
- Find the review you want to share.
- Select the options menu next to that review.
- Choose Share review.
- Select Send a link and copy the link.
That link takes people to the specific review rather than opening a blank review form.
This can be useful when you want to share a particularly detailed customer comment in an email, sales conversation, presentation, or other marketing material.
Google Review Link vs. Google Business Profile Link
These links serve different purposes.
| Link | What it does |
|---|---|
| Google review link | Takes a customer to the form where they can leave a review |
| Google Business Profile link | Takes someone to your business listing where they can view information, photos, reviews, and other details |
| Individual review link | Takes someone directly to a specific customer’s review |
If your goal is to collect reviews, use the review link. If your goal is to showcase your existing reputation, a Business Profile or individual review link may be more appropriate.
How to Make the Review Process Easier for Customers
A review link works best when it removes friction from the process. If a customer has to search for your business manually, choose between several similarly named listings, and then find the review button, there’s more opportunity for them to abandon the process.
A direct review link solves much of that problem.
You can take this one step further by making the request part of an existing customer journey. For example, after completing a service, send a thank-you message that includes the review link. For a physical location, display the QR code somewhere customers naturally encounter it. For online businesses, include the link in a relevant follow-up communication.
You should also continue paying attention to the reviews customers leave. Google recommends responding to reviews and treating customer feedback as part of the ongoing Business Profile experience.
A review request should therefore not be treated as a one-time campaign. It’s better viewed as a simple part of how you collect and respond to customer feedback.
Can You Ask Customers for Google Reviews?
Yes. Google explicitly provides businesses with a way to create and share a review link or QR code to make it easier for customers to leave reviews.
What matters is how you ask.
Your request should give customers the opportunity to provide genuine feedback. You shouldn’t offer money, discounts, gifts, or other incentives in exchange for a review. You also shouldn’t ask customers to leave only positive reviews or selectively target customers for positive feedback while discouraging others from reviewing.
Google’s policies require reviews to represent genuine customer experiences, and prohibited review practices can result in reviews being removed or other Business Profile restrictions.
The Simplest Way to Get Your Google Review Link
If you only need the process, remember this:
Open your Google Business Profile → Read reviews → Get more reviews → Copy the review link.
You can then share that link with customers through the channels that make sense for your business. If you need a physical option, generate the QR code from a computer and display it where customers can easily scan it.
The link itself is simple. The real value comes from using it thoughtfully—at the right point in the customer journey, with a straightforward request for honest feedback.










































